Rafael Oliveira

Rafael Oliveira is the Sr. Director of International and Partnerships at Eight Sleep, the world’s first sleep fitness company. With over a decade of experience leading global marketing and expansion strategies, Rafael specializes in brand building, sports partnerships, and growth marketing. Before joining Eight Sleep, he spent 11 years at Red Bull, where he held multiple marketing roles across different markets, helping scale the brand’s global footprint while retaining local relevance. At Eight Sleep, Rafael now drives the company’s international growth and strategic alliances, combining data, creativity, and performance-driven storytelling to fuel the brand’s mission of optimizing human potential through better sleep.